to the newspaper industry's leading audience development company
Our reverse telemarketing campaigns are a great way to secure additional starts without damaging your current rotation. In general, a reverse telemarketing campaign is a campaign in which we attempt to have your potential customers call in and provide personal information in order to enter a contest. Our sales representatives will then also attempt to sell subscriptions to these new customers while on the phone. This reverse telemarketing approach lets you contact potential buyers that you may not otherwise have an opportunity to reach as a result of new do not call legislation. This is an effective and unique approach to telemarketing that can be successful for any newspaper.
To learn more about our reverse telemarketing services and to find out how we can integrate a reverse telemarketing campaign into your business plan, please contact our call center and telemarketing company.
Our reverse telemarketing campaigns include using a contest or incentive to encourage potential customers to contact us directly. Our telemarketing professionals and customer service representatives then gather personal information and attempt to secure a subscription from customers while on the phone. These campaigns have proven to be extremely effective thanks to our talented customer service representatives and sales professionals. We have closed up to 40% of the entries on past projects and reverse telemarketing campaigns.
With our reverse telemarketing campaigns:
Because our reverse telemarketing campaigns are targeted to customers who buy single copy papers, these campaigns target great prospects, many of whom cannot easily be called or reached because of existing do not call lists. Therefore, our reverse telemarketing campaigns allow us to sell extra starts without damaging or effecting your current rotation.
If you are interested in learning more about our reverse telemarketing campaigns and how our reverse telemarketing services can help you advertise your newspaper to new customers in order to generate new subscriptions, please contact us today. With our complete telemarketing and customer service related services, our call center and telemarketing company can help you realize and achieve your marketing goals for your newspaper.